Marketing Product Manager

Overview

Our client offers an exciting opportunity to contribute across their business, living at the intersection of hardware, games and community. As a key member of the team, you’ll provide critical go-to-market (GTM) support for devices, helping to drive impactful launch and sustain campaigns. You’ll collaborate closely with cross-functional teams to execute outbound marketing plans, ensuring seamless execution of product launches and ongoing initiatives.

Responsibilities:

• End-to-end product launch and sustain GTM support for devices roadmap
• Assist in development, distribution and maintenance of product assets and copy
• Support marketing toolkit creation including partnering with key stakeholders, developing project workbacks, managing reviews, and facilitating established v-teams in GTM product launches and initiatives
• Partner closely with our Lifecycle marketing team on sales and retention efforts including monthly and ad hock CRM and in-product campaigns.
• Work closely with our Game Marketing teams to understand and support synergies and opportunities between devices team and key game beats in effort to land integrated marketing support
• Support applicable game GTM plans with hardware device integrations
• Track and monitor progress of asset development and deployment
• Ensure seamless support across internal partner teams and owned channels
• Sales and special offers support including operational support, asset toolkit development and coordinating with category and sales on reporting metrics
• Understand and maintain Custom Hardware program guidance, help to educate internal teams on HW compliance, support review of custom hardware proposals and track approved executions across the devices team
• Coordinate, place and track hardware sample orders across devices teams
• Responsible to drive product value proposition design working closely with product development/planning, pricing, positioning, and business/revenue strategy for a product(s).

Experience:

• 7+ years global product marketing and/or global marketing experience
• Strong collaboration skills and experience navigating complex cross-functional v-teams
• Excellent organizational/project management skills and the ability to manage multiple projects and deadlines
• Microsoft or gaming marketing experience
• Strong ability to facilitate integrated GTM campaigns and plans

The target hiring compensation range for this role is $61.98 to $68.87 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! 

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

#APP