Marketing Manager

Overview

Our well known Technology client with a fruit shaped logo is looking for a talented Senior Digital Marketing Manager.

This role will be working on a hybrid basis in their Culver City, CA (Los Angeles) office.

Job Responsibilities:

– Developing globally relevant consumer-facing messaging and key value proposition frameworks to drive awareness of video services in TV app.

– Deliver on marketing campaigns and programs that increase subscriber and user engagement

– Partner with cross-functional teams to execute campaigns across our owned marketing channels such as organic social, email, in-app tactics, other ecosystem opportunities

– Work with external third-party content partners on marketing programs

– Collaborate with international teams to shape geo-specific messaging & creative

– Responsible for driving consistency of TV app’s identity and messaging across all consumer facing channels

– Manage TV marketing budget tracking, cross-functional alignment, and influencing investment decisions

– Collaborating with Video Content and Business teams to establish TV benchmarks and success criteria, track and measure success on a regular basis to share across the organization

– Maintain weekly/bi-weekly forums across various different teams to help align all the initiatives

– Work collaboratively with various different stakeholders to determine new use cases for untapped marketing channels and gaps

 

Skills:

– 10+ years of relevant marketing experience within the video subscription space with a solid analytical foundation

– Experience in launching multi-channel marketing campaigns in coordination with several teams

– Strong marketing analytical acumen with ability to both brief in analytical assessments and draw out key insights from results

– You foster and maintain positive relationship management abilities and demonstrate strong interpersonal communication skills

– You have strong presentation skills and experience with crafting Keynote presentations for marketing strategy and planning

– Real passion for and knowledge of digital media distribution, film and TV

 

The target hiring compensation range for this role is the equivalent of $86.40 to $96.00 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

 

 

Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.