Marketing Manager

Overview

Dive into a pivotal role at a global leader known for its innovative approach to connecting businesses with customers. As a key player in this pilot campaign, you’ll shape the narrative and drive measurable results through strategic paid media initiatives. Partnering with a leading creative staffing agency, you will collaborate with internal teams and a third-party media agency, influencing campaign direction and maximizing its impact on the target audience.
This is a unique opportunity to spearhead paid media planning and execution for a high-visibility pilot campaign with a duration of 3-6 months. Collaborate with campaign management, product marketing, and partner marketing teams to finalize and activate the plan through a third-party media agency.

Responsibilities:

• Lead the development of the paid media plan in collaboration with a third-party agency.
• Design and implement a lead generation program within Marketo, encompassing both paid social and content syndication strategies.
• Develop and implement campaign tracking codes (TRKs) for accurate performance measurement.
• Manage asset delivery to the media agency through Workfront, ensuring seamless workflow.
• Facilitate the asset review process, coordinating feedback and approvals from the campaign manager and other stakeholders.
• Maintain meticulous adherence to project timelines and ensure timely delivery of all necessary assets from various marketing teams.

Must-Have Qualifications:

• 6+ years of experience as a Paid Media Strategist.
• 4-6 years of experience in Marketing Campaign Management.
• Demonstrated proficiency in managing and executing paid social media campaigns.
• Experience with content syndication strategies and implementation.
• Experience with Workfront project management software.
• Proficiency in using Marketo for lead generation and campaign management.
• Exceptional organizational skills and attention to detail.

Nice-to-Have Qualifications:

• Familiarity with Salesforce CRM.
• Marketo Certification

The target hiring compensation range for this role is $52.34 to $58.16 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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