Media Management Specialist

Overview

Our client is looking for an Media Management Specialist to join our team. In this role, you will collaborate with multiple teams across Marketing, as well as our external partners and other platforms to ensure that we are meeting our ecommerce acquisition and customer development goals.

The role’s primary focus is the execution of large-scale social media buys through data-driven customer segments, advanced behavioral targets and tailored creative. Joining a team of platform experts who are in ad platforms every day, the role includes media planning, campaign set-up, day-to-day campaign management, monitoring bids/budgets/ad set performance, and optimizing against our target KPIs. The ideal candidate is relentless, data-driven, creative, and thrives in a fast-paced environment. This role sits within our high-performing, metrics-driven performance marketing team that works collaboratively on strategies to drive active customer growth. We are looking for someone who is equally passionate about marketing technology, data analysis, platform function, audience segmentation, and creative strategy.

Responsibilities:

• Execute and analyze campaign performance, identify trends and proactively recommend opportunities for improvement at a daily cadence
• Constantly analyze, experiment, and iterate to improve performance and uncover new opportunities while keeping up to date with social trends
• Leverage platform bid automation to drive the full funnel marketing performance of growing active customers
• Utilize relevant 1st and 3rd party audience segments and recommend tailored creative and landing page experiences for testing
• Execute structured A/B tests around creatives, audiences and bid strategies
• Efficiently and effectively manage day-to-day problems and communicate effectively in difficult and time-sensitive situations. Understand when (and why) to escalate issues

Experience:

• Bachelor’s Degree or equivalent experience
• 3 years of experience in paid social marketing in an agency or ecommerce setting
• Experience with social media networks, particularly YouTube – and Meta
• Experience with analytics platforms like Google Analytics
• Intermediate experience with Microsoft Excel
• Strong analytical and communication skills (written and verbal)
• A tenacious attitude for learning and taking on new challenges, and a self-starting mentality with the ability to problem solve and seek out help when needed
• Demonstrable organizational skills, and ability to work independently with a backlog of projects and tasks that requires ability to prioritize and multi-tasking
• Strong attention to detail
• A strong, positive, and pro-active attitude

The target hiring compensation range for this role is $20.99 to $23.33 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! 

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.