Tagging Manager/Specialist

Overview

Our automotive client is seeking a highly motivated Adobe Tagging Specialist to join their Marketing Technology team. This role is integral in ensuring that our digital data strategy is effectively implemented, enabling us to capture clickstream data and enhance customer experiences. The ideal candidate will have experience with JavaScript, Adobe Tagging Management, and other related tagging tools such as Google Tag Manager or Tealium.

Key Responsibilities:

• Implement and manage tagging solutions using Adobe Tagging Management.

• Collaborate with product teams to define tagging requirements and ensure accurate data collection.

• Work closely with analysts to ensure proper data capture for web activity tracking.

• Develop and maintain integration with third-party platforms like Google Enhanced Clicks and TikTok.

• Assist in troubleshooting and debugging tagging issues.

• Provide guidance and best practices for tagging implementation to ensure data accuracy and consistency.

• Participate in regular team meetings and contribute to the continuous improvement of marketing technology solutions.

Qualifications:

• 3-5 years of experience in tagging management, digital analytics, or a related role.

• Strong proficiency in vanilla JavaScript.

• Hands-on experience with Adobe Tagging Management (preferred) or similar tools such as Google Tag Manager or Tealium.

• Understanding of digital marketing, data analytics, and website tracking.

• Ability to work collaboratively with analysts, developers, and product teams.

• Strong problem-solving skills and attention to detail.

• Self-motivated with a willingness to learn and grow within the role.

Preferred Qualifications:

• Experience with integrating marketing platforms such as Google Enhanced Clicks (GEC) or TikTok advertising.

• Knowledge of web analytics platforms and data layers.

• Familiarity with A/B testing tools and conversion tracking.

The target hiring compensation range for this role is $40/hr to $55/hr. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits! 
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.