Marketing Manager (Website Retention) REMOTE

Overview

As a Marketing Manager – Dotca Retention, you will be responsible for developing marketing strategies for our beauty retail client’s Canada’s extensive, dynamic, and high-performing broadcast retention program. You will use your marketing expertise and collaboration skills to work closely with internal and external partners to drive our client’s Canada sales growth and client retention.

In addition, you will:
• Manage email & mobile (app push, SMS) campaigns end-to-end including requesting campaign assets, segmentation & subject line strategies, handoff, QA and reporting
• Assist broadcast email & mobile team with ad hoc requests to support ongoing operations (i.e. segment creation, campaign work orders)
• Interpret past campaign performance, local insights, and channel best practices to inform future strategic campaign planning and socialize results across teams
• Maintain strong, collaborative relationships with cross-functional teams including Retention Ops, US Retention, .CA Merchandising, and Canada Sampling to ensure priorities are met, while also adhering to channel best practices to drive optimal sales and engagement
• Support flawless operational execution for email and mobile channels:
o Help proof, test, and QA – ensure linking strategies and content (including product and promotion details) are accurate and error-free across desktop and mobile platforms
o Help identify and troubleshoot issues, working with the appropriate partners to resolve
• Deliver the best client experience and wear your client centric hat

We’re excited about you if you have:
• 2-4+ years of relevant experience in email + mobile messaging or digital marketing, retail preferred
• Organizational skills (you can juggle and prioritize multiple projects simultaneously in a fast-paced, high-volume, and deadline-driven environment)
• Superb attention to detail (you execute projects with a high level of accuracy and enjoy detecting typos, inconsistencies, and more)
• Familiarity with email or mobile messaging deployment platforms (such as Epsilon, Braze, MailChimp, or others)
• Understanding of email campaign segmentation strategies and analytics
• Flexible (you calmly problem-solve with a nimble attitude in an environment with many changes and roadblocks)
• High sense of urgency (you are a self-starter with a high degree of motivation)
• Strong interpersonal communication skills and the ability to collaborate across many diverse teams

The target hiring compensation range for this role is the equivalent of $62 to $70 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
Additional benefits offered may include; medical health insurance and dental insurance, life insurance, and eligibility to participate in 401k plan with company match.