Marketing Manager I

Overview

As Marketing Manager , you will be responsible for developing and executing marketing programs that elevate brand awareness and drive subscriber growth for a popular streaming platform. You will collaborate with cross-functional teams, analyze performance metrics, and identify opportunities to optimize campaigns and maximize impact. This role requires a data-driven approach, strong communication skills, and a passion for the entertainment industry.

Responsibilities:

• Spearhead marketing programs to boost brand visibility and subscriber acquisition for the streaming service.
• Collaborate with creative, merchandising, and cross-functional teams to coordinate campaign execution across various platforms.
• Analyze performance metrics, identify areas for improvement, and present data-driven insights to leadership.
• Develop and maintain standard operating procedures (SOPs) and best practices for marketing processes, collaborating with agencies to ensure streamlined execution.

Qualifications:

• Bachelor’s degree in Marketing or a related field (e.g., Communication Studies)
• 5+ years of professional non-internship marketing experience
• Proven experience in the entertainment/media industry
• Expertise in market segmentation and customer journey mapping
• Demonstrated ability to achieve measurable business impact through marketing programs
• Excellent written and verbal communication skills, with the ability to effectively interact with multiple stakeholders
• Proficiency in using data and metrics to drive improvements
• Experience with data analysis tools such as Excel or Tableau (data manipulation, macros, charts, and pivot tables)
• Experience building, executing, and scaling cross-functional marketing campaigns from concept to completion
• Experience managing and measuring marketing performance across various channels
• Proven ability to present ideas effectively to various levels of an organization

The target hiring compensation range for this role is $36 to $40 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment — one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.